Well this year is reportedly the year. The year Apple release the iPhone 5. Or so everyone seem’s to think, and in all fairness they are probably going to right. But will it do well?
I know, I know, stupid question! When Apple launch a new product the fanboi’s, such as they are run out and pre-order/purchase one then and there, because that’s what they do (and im not hating on your guys, you love it, so have at it! I’m doing the same with Surface.) but then the rest of the public will jump on board because the iPhone has become the gold standard of mobile phones, although Samsung is putting up a pretty good underdog story!
So again, the iPhone 5, will it do well? Analysts at FBR Capital are projecting sales of around 250 million units over the course of its lifespan, which could be 12 – 24 months. In fact, it is expected to be the most promising life-cycle in Apple’s history said Craig Berger one of the analysts at FBR.
“We estimate that Apple should sell 250 million iPhone 5 units at an average ASP of $575, generating nearly $144 billion in revenue, $77 billion in gross profit and $47 billion in net income”
I’m Sorry, How Many?
Ok, lets look at this numerically. Apple sold approximately 365 million iOS devices worldwide as of March this year. Thats devices, that includes the iPad in addition to the iPhone 4 & 4S.
FBR are counting on China to be a large factor in their numbers with China mobile, the country’s largest wireless carrier expected to start distribution of the iPhone 5 sometime in 2013.
With a potential reach of 683 million people getting access to the iPhone 5, 250 million doesn’t appear to be quite the mountain it seemed.
Hugely popular rumour and speculation say that Apple will be announcing the iPhone 5 and potentially the iPad Mini on 12th September, although nothing has yet been confirmed.